Key metrics
Profile counts plus averages from the look-up sample.
10.7M
Followers
58.6K
Eng. (auth.)
86K
Eng. (avg.)
0.81%
Engagement rate
68%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 0.81% median 1.43% below
- Position by engagement #1556 in Lifestyle
- Authentic share of engagement 68% of average engagement looks organic
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Comparable audience size in the same niche.
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