Key metrics
Profile counts plus averages from the look-up sample.
11.9M
Followers
171.2K
Eng. (auth.)
220.3K
Eng. (avg.)
1.85%
Engagement rate
78%
Authentic share
How it compares
Against other Finance & Economics accounts in the directory.
- Engagement rate 1.85% median 0.40% above
- Position by engagement #372 in Finance & Economics
- Authentic share of engagement 78% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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@theeconomist
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